
Equity-Rich Baby Boomers Driving Housing Market
A new NAR report shows first-time buyers at record lows as Gen Z gains ground. Agents are playing a central role in transactions across all age groups.

Boosting Curb Appeal Before Summer Heat
Simple spring yard tasks like mulching, pruning and weeding can help landscapes stay healthy and polished, keeping curb appeal strong through the summer heat.

Builders Grow Cautious as Costs Climb
Higher material and energy costs are slowing momentum. In the South, including Florida, conditions held steady as incentives remain widely used.
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Customer loyalty offers a key business metric

Florida builders file 6,127 home permits in July

Small creative shifts can help build wealth

Average rate on a 30-year mortgage climbs to highest in 13 months

Building wealth requires a plan for earnings

Fed governor ties rate decision to inflation report

Homebuilders turn cautious on second-half outlook

Simple habits that keep referrals coming

Florida cities sweep top retirement spots

Florida consumer sentiment slips for sixth month
