Boomers See Housing as Key to Financial Future
A new survey shows boomers expect strong returns from homeownership, highlighting real estate’s role in long-term wealth and financial security.
Inside the 2025 Florida Realtors Member Profile
Realtors in Florida are experienced, community-minded and committed to housing. The 2025 profile details their income, activity and demographics.
“Style” Sells: Marketing Lessons from Taylor Swift
Taylor Swift’s album rollout offers lessons for agents: Tease details, use visual themes and tell a listing’s story to engage buyers and build lasting interest.
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Florida metros rank among top U.S. markets for international buyers
AI tools need repeated instructions to stay on brand, experts say
Consistent habits may drive stronger long-term business growth
Lawmakers to begin special session on property taxes
Tax planning can play a bigger role in long-term wealth building than many realize
NAR Backs Contractor Classification Changes
Mortgage rates rise to highest level in nine months
Online listings shape buyer first impressions
Florida’s office market isn’t just one story
Real Estate Q&A: Can HOA Regulate Street Parking?