Turn online attention into real business
At the recent Florida Realtors Convention, broker-owner and social media educator Billie Parrott explained how authentic branding, useful posts and clear follow-up can turn attention into business.
Agents can ease brokerage changes by setting priorities
Continuing to prospect, serve customers and learn new tools as needed can keep business on track while agents settle into a new firm.
Baby boomers’ cash advantage strengthens offers
NAR found 46% of buyers ages 71 to 79 and 39% of those 61 to 70 paid cash, giving many older buyers greater flexibility when structuring an offer.
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Recent Posts
Fannie Mae raises 2027 mortgage rate forecast
Florida housing market holds steady in September
Fourth-quarter habits can build 2027 business
Long-term mortgage rate holds after seven weekly increases
How agents can stand out in AI search
Florida real estate experts share buying, selling tips
Five questions to ask about appraisal changes
Buyers take another look at adjustable-rate loans
Hispanic buyers play growing role in housing market
Real estate inquiries often fail to reach agents