
How agents can connect with younger homebuyers
Short-form video and helpful explanations about financing, costs and the buying process can help agents reach millennial and Gen Z buyers.

New Google tool gives agents a clearer view of what works
Google Search Console now lets users connect social accounts and see which searches surface their posts and videos, giving agents new insight into what gets found online.

New federal housing law expands options in Florida
The ROAD to Housing Act will bring new tools for manufactured housing, local construction, financing and disaster recovery, with changes set to roll out over time.
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Recent Posts

Fannie Mae raises 2027 mortgage rate forecast

Florida housing market holds steady in September

Fourth-quarter habits can build 2027 business

Long-term mortgage rate holds after seven weekly increases

How agents can stand out in AI search

Florida real estate experts share buying, selling tips

Five questions to ask about appraisal changes

Buyers take another look at adjustable-rate loans

Hispanic buyers play growing role in housing market

Real estate inquiries often fail to reach agents
